Many a celebrity have entered the fashion and beauty space with brands of their own, but there's nothing quite like this one: musician M.I.A has just launched a clothing company that claims to block 5G waves from entering your body.
And it includes a $100 "tin foil hat".
The brand, Ohmni, describes itself as "armour of the modern knight in the age of modern technological warfare", and "your last frontier at preserving your privacy, autonomy, and rights over your body and your data." Ohmni's lengthy introduction also outlines dangers of modern technology, citing the likes of indiscriminate tracking surveillance, mind data mining, social media overload, AI, and augmented reality.
"This is not your artist foray into fashion," the page reads. "This is a necessity."
SEE ALSO: Smart garments: Your next jacket might come with a futuristic tagAvailable products on the website "designed to be protective, preventative, and precious" include a bucket hat described as a "tin foil hat" ($100), a "data protection" bag ($200), and a reversible "armour" T-shirt ($200), all lined with what M.I.A.'s company calls an "Original Silver Street Shield." Each is made with "pure Copper Nickel shielding fabric" which supposedly "offers exceptional electrical conductivity, deflecting electromagnetic waves such as Wi-Fi & 5G with up to 99.999% shielding effectiveness."
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Other examples? Ohmni's "potency boxer shorts" ($50) made from fabric containing 80 percent pure silver in order to "protect you and your future generations." Or the brand's poncho ($200) claiming to provide "full coverage of brain, gut, lungs, heart, and womb."
"Any reliance on the information provided on this website is at your own risk."
Whether or not Ohmni's products are anywhere near scientifically sound is another thing. If you check the the company's T&Cs, there's a medical disclaimer reading, "While our products are designed to potentially mitigate exposure to electromagnetic fields (EMF), it is important to note that they are not medical devices and should not be used as a substitute for professional medical advice, diagnosis, or treatment."
The company also stipulates that any information on Ohmni's website, including product descriptions, is "not intended to diagnose, treat, cure, or prevent any disease or health condition. Any reliance on the information provided on this website is at your own risk." Notably, the company also says it "shall not be held liable for any direct, indirect, consequential, special, exemplary, or other damages arising from the use of our products."
So, essentially, rely on M.I.A.'s "tin foil hat" at your own peril.
"If the conspiracy theorists are wrong, good for you, you own some beautiful clothes made with pure silver and precious metals," reads the Ohmni website. "But, if they are right, you just might have saved the future of humanity."
M.I.A. herself has modeled for the brand, which is splashed all over her personal Instagram account. The artist introduced the brand while on Alex Jones' conspiracy-theory channel Infowars, a controversial show has just been forced to shut down in order to to pay off the $1.5 billion in defamation damages Jones owes to the families of Sandy Hook Massacre victims. M.I.A. previously attracted backlash after appearing on Jones' show in 2022, where she compared Jones' false claims about the Sandy Hook school shooting to "every celebrity pushing vaccines" — a comment she has since clarified.
The singer's criticisms of 5G — which seem to have prompted Ohmni's creation — date back to at least 2019. M.I.A. has posted several viral posts on X (formerly Twitter) about the dangers of 5G, including one in which she wrote: "In 10 years all of us will mutate Into radioactive cyborgs." In another post, from 2020, when conspiracy theories that linked 5G to the coronavirus were spreading fast on social media, she posited, "I don't think 5G gives you COVID19. I think it can confuse or slow the body down in healing process as body is learning to cope with new signals wavelength s frequency etc @ same time as Cov."
While there are health concerns over 5G, not all conclusions have been agreed upon by experts or confirmed as yet. Some theories, like the notion that 5G could cause COVID-19 and other health issues have been debunked, with the World Health Organization stating, "To date, and after much research performed, no adverse health effect has been causally linked with exposure to wireless technologies."
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